This Privacy Policy explains how Pro-Med Diagnostics (Pty) Ltd collects, uses, stores and protects personal information when people visit the website, submit an enquiry or communicate with the company. It is intended to support compliance with the Protection of Personal Information Act 4 of 2013, commonly referred to as POPIA.
1 About this policy
Pro-Med Diagnostics (Pty) Ltd is the responsible party for personal information processed through this website and in connection with website enquiries. This policy applies to visitors, customers, prospective customers, suppliers, partners and other people who communicate with Pro-Med through the website.
2 Personal information we collect
Depending on how you interact with us, we may collect:
- your name, organisation, job title and professional contact details;
- information submitted through contact or enquiry forms, including the nature of your enquiry;
- correspondence and records of communications with us;
- information needed to prepare a quotation or respond to a product, technical-support or training enquiry; and
- technical and usage information collected through cookies and similar technologies, such as your IP address, browser, device, referring page and pages visited.
Please do not submit patient information, clinical records or other special personal information through the website unless Pro-Med has specifically requested it and an appropriate secure process has been agreed.
2.1 Special Personal Information
Pro-Med Diagnostics operates within the medical diagnostics industry and recognises the sensitive nature of personal health information.
Our general website enquiry forms are intended for business, product and service enquiries and are not intended for the submission of identifiable patient medical records or confidential patient information.
Customers, healthcare professionals and other website visitors should not submit identifiable patient information through general contact or enquiry forms.
Where the processing of health information is necessary for legitimate business operations or the provision of services, such processing will only take place where permitted by applicable law and subject to appropriate safeguards under POPIA.
3 How we collect personal information
We collect personal information directly from you when you complete a website form, contact us by email or telephone, request information or a quotation, or otherwise communicate with us. We may also collect limited technical information automatically when you use the website.
4 Why we use personal information
We may use personal information to:
- respond to enquiries and provide requested information;
- prepare quotations and communicate about products, orders, services, training or technical support;
- manage relationships with customers, suppliers and business partners;
- operate, secure, maintain and improve the website;
- analyse website use and performance;
- send marketing communications where permitted by law and where the required consent has been obtained;
- meet legal, regulatory, quality, record-keeping and compliance obligations; and
- establish, exercise or defend legal rights.
5 Lawful processing
We process personal information only where there is an appropriate lawful basis. This may include your consent, steps required to respond to your request or conclude or perform an agreement, compliance with a legal obligation, or a legitimate interest that does not unjustifiably interfere with your privacy.
6 Marketing communications
We will use personal information for electronic direct marketing only where permitted by POPIA. You may withdraw consent or opt out of marketing communications at any time by using the unsubscribe option provided or contacting us in writing. Service-related and enquiry-related communications may still be sent where necessary.
7 Cookies and website analytics
The website may use cookies and similar technologies to support essential website functions, remember preferences, improve performance and understand how visitors use the website. These technologies may collect device and usage information. Where required, non-essential cookies will be used only after consent has been provided through the website cookie controls.
You can manage cookie preferences through the website banner and your browser settings. Disabling certain cookies may affect website functionality. More information should be provided in the website Cookie Policy.
8 When we share information
We do not sell personal information. We may share information with authorised employees and service providers that support website hosting, information technology, analytics, communications, logistics, professional advice or other legitimate business functions. These parties may process information only for authorised purposes and must apply appropriate confidentiality and security measures.
We may also disclose information where required by law, a regulator, a court order or another lawful process, or where necessary to protect our rights, property or safety or those of another person.
9 Cross-border processing
Some technology or service providers may process or store information outside South Africa. Where this occurs, Pro-Med will take reasonable steps to ensure that the transfer complies with POPIA and that the information receives an appropriate level of protection.
10 Retention of Personal Information
Pro-Med Diagnostics will retain personal information only for as long as necessary to fulfil the purpose for which it was collected, unless a longer retention period is required or permitted by law.
Retention periods will depend on the nature of the information and the applicable legal, contractual, accounting and business requirements.
When personal information is no longer required, it will be securely deleted, destroyed or de-identified where appropriate and legally permissible.
11 Security of Personal Information
Pro-Med Diagnostics takes reasonable technical and organisational measures to protect personal information against loss, unauthorised access, unlawful processing, disclosure, alteration or destruction.
Where a security compromise involving personal information occurs, Pro-Med will investigate the incident, take appropriate corrective measures and notify the Information Regulator and affected individuals where required under POPIA.
12 Your rights
Subject to applicable legislation, you have the right to:
Request access to your personal information.
Request correction or updating of inaccurate information.
Request deletion of personal information where legally permissible.
Object to certain processing activities where applicable.
Withdraw consent where consent is the applicable lawful basis.
Object to direct marketing.
Lodge a complaint with the Information Regulator.
Requests may be submitted through our existing company email address, using the subject line “Attention: Information Officer”.
Pro-Med may request reasonable verification of your identity before processing a request.
13 Children
This website is intended for business and professional audiences and is not directed at children. We do not knowingly collect personal information from children through the website without the required authorisation.
14 Third-party websites
The website may contain links to third-party websites. Pro-Med is not responsible for the privacy practices or content of those websites. You should review the privacy notices of any third-party site you visit.
15 Complaints
If you have concerns about how Pro-Med Diagnostics processes your personal information, please contact us using our official company email address.
You also have the right to lodge a complaint with the Information Regulator of South Africa.
Website: https://inforegulator.org.za/
16 Changes to this policy
We may update this Privacy Policy when our practices, services or legal obligations change. The current version will be published on the website with its effective date.
17 Contact details
| Responsible party | Pro-Med Diagnostics (Pty) Ltd |
| Physical address | Unit 2, Westlake Park, 38 Avalon Road Cargocare Freight Service, Modderfontein, Germiston, 1614 |
| info@pro-med.co.za | |
| Website | https://pro-med.co.za/ |
| Effective date | 11/10/2026 |
Information Officer
In accordance with the Protection of Personal Information Act 4 of 2013 (POPIA), the head of Pro-Med Diagnostics (Pty) Ltd is the company’s Information Officer by virtue of their position, unless this responsibility has been formally authorised to another person.
The Information Officer is responsible for overseeing the company’s compliance with applicable data protection legislation and handling privacy-related matters.
For privacy-related enquiries, requests to access or correct personal information, or concerns regarding the processing of personal information, please contact:
Company: Pro-Med Diagnostics (Pty) Ltd
Email: info@pro-med.co.za
Subject: Attention: Information Officer
All privacy-related enquiries received through the company’s general contact email address must be directed to the Information Officer for attention and response.
See also our Terms & Conditions.